Brand & Communications Manager

Fenwick Farm
Published
October 6, 2020
Location
Boyland
Category
Other  
Job Type
Skills
Photography, videography, marketing, social media, communications skills and racing industry knowledge
Country
Australia
Street Address
325 Mundoolun Connection Rd
State
Queensland

Description

About Fenwick Farm

Fenwick Farm is a working thoroughbred facility specialising in bespoke breaking-in, pre-training and rehabilitation of racehorses. Our mission is to develop tailored education and training programming based on every horse’s specific needs. We achieve consistently strong results through persistent attention to detail, unwavering care of horses and a lifetime of experience all within our purpose-built property at Canungra.

Fenwick Farm is uniquely positioned to service the thoroughbred racing industry with capacity for over 100 horses, a 1300m sand track, a 1500m grass track, 40m lap pool, 8 horse aqua walker, 2 dry horse walkers, breaking-in yards and a covered sand arena.

Whilst the contact hours to fulfill the output requirements of this role are flexible, thoroughbred training and care is a seven day per week business where completion of various daily and weekly milestones will require integration of your schedule with the events and priorities of the farm, it’s clients and the horses in our care.

The Role

This role is instrumental in communicating our vision and brand with both existing clients and the wider market, and allows clients and partners alike the opportunity to observe the ‘behind-the-scenes’ machinations of our training facility across various mediums.  The successful applicant must embody a proven combination of skills across marketing, digital media, photography and communications. Key responsibilities will include:

  • Conformation photos of all arriving and departing horses
  • Daily video and photographic tracking of all education milestones for owner/trainer communications and social media material on a large scale
  • Create self-produced in-house content for social media platforms including but not limited to Facebook, Facebook Ads Manager, Instagram and Twitter
  • Create graphics for digital platforms, ads and website
  • Track, monitor and share farm success and develop associated marketing
  • Develop and edit all video content for owner/trainer updates
  • Manage and update website content, ensuring always up to date and relevant
  • Production of sales material for clients including photography, video and written reports of specific horses

Are you passionate about horse racing?

Are you highly skilled, creative, and have a strong understanding of brand and digital placement?

Skills

  • Impeccable organisational skills
  • Self-motivation with a strong sense of initiative
  • Self-starter and ability to develop your own priorities list each day
  • Well-developed editorial and proof-reading skills with a keen eye for detail
  • Manage high pressure situations and maintain professionalism
  • Impeccable diction, spelling and grammar
  • Advanced graphic design
  • Advanced digital marketing
  • Advanced photography creative eye
  • Knowledge of racehorses, racing stables, racing identities, studs and breeding, and the general stable environment
  • Resilience and ability to adapt quickly to changes without notice and unplanned events
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